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Gearing Up For NeoCon 2023 - 10 Things We Can't Wait For

The What

For the uninitiated, NeoCon is an annual commercial interiors trade show and is considered one of the most important and influential events in the design industry. NeoCon features a wide range of exhibitors, including manufacturers of furniture, flooring, textiles, lighting, and technology products. The event is attended by thousands of professionals from various sectors, including interior designers, architects, facility managers, and end-users.

NeoCon has been running for over 50 years, and it has evolved over time to reflect the changing needs and trends in the design industry, and emphasizes innovation and new products. In recent years, there has been a growing emphasis on sustainability and wellness, with many exhibitors showcasing products that promote health, well-being, and environmental responsibility.

The Where

NeoCon takes place in Chicago, IL and is house in The MART, one of the largest commercial buildings in the world, covering over 4 million square feet.

Watson's showroom is located amongst other world-class contract furniture companies, in a premium corner space with tons of space and natural light, located on the 3rd Floor of The MART, in showroom #341.

Map of third floor of The MART showing Watson's showroom location

The When

This year, NeoCon will be held June 12-14. The Exhibit hall hours are:

Monday, June 12: 9:00AM – 5:00PM

Tuesday, June 13: 9:00AM – 5:00PM

Wednesday, June 14: 9:00AM – 3:00PM

The 10 Things We're Most Excited For:

1. New Product Launches

NeoCon is known for being a platform for manufacturers to launch their latest products (and yes, we have a few to showcase). Attendees can expect to see new and innovative products across various categories, including furniture, lighting, textiles, and technology.

2. Inspirational Installations

This event is famous for its stunning installations installations that provide a source of inspiration for attendees. These installations often showcase the latest trends in design and push the boundaries of creativity. Watson is no exception - this year we'll be showcasing new and upcoming products and celebrating how our pieces are flexible building blocks that can evolve as needs and spaced do.

3. Keynote Speakers

NeoCon features keynote speakers who are thought leaders in the design industry. Past speakers have included architects, designers, and industry executives, offering insights into the latest trends and best practices. Be sure to check out this year's speakers!

4. Educational Seminars

NeoCon offers a variety of educational seminars and workshops on topics ranging from sustainability and wellness to workplace design and technology.

5. Showroom Tours

Attendees can take advantage of showroom tours, where they can visit the showrooms of different manufacturers and learn about their products and services. We offer personalized showroom tours with Watson staff, that allows you to experience a fully-immersive office experience. We also encourage you to explore, ask questions, and even work out of our space for the day. 

6. Networking Opportunities

Networking Opportunities: NeoCon provides an excellent opportunity for attendees to connect with industry leaders, build relationships, and expand their professional networks.

7. Emerging Brands

NeoCon is not just about the big players in the industry. Attendees can also discover emerging brands and up-and-coming designers who are making their mark in the industry.

8. Collaboration Spaces

NeoCon typically features collaboration spaces that allow attendees to network, work, and connect with other professionals. These spaces can be an excellent way to meet new people and get inspired.

9. Trends in Design

NeoCon is an excellent way to get a sense of the latest trends in design, from color palettes to materials to technology. Attendees can get a sense of what is new and exciting in the industry and take these insights back to their own work.

10. Industry Insights

Finally, NeoCon provides an opportunity to gain insights into the commercial interiors industry as a whole. Attendees can learn about the latest research, best practices, and trends shaping the industry and use this information to make informed decisions in their own work.

We're also excited to see all of you, both new and familiar faces. So grab your NeoCon registration and we'll greet you there. 

Want to get the most out of the Watson showroom?

Schedule Your Visit Here

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