That’s a Wrap: A Look Back at a Big Year at Watson
The lights are twinkling, the smell of pine is in the air, and we’re taking a moment to appreciate a year full of big wins, bold launches, and more expansion than Santa’s waistline after cookie season. Grab some cocoa (or eggnog), and let’s revisit the highlights that made 2024 one for the books.
🎉 We Kicked Off the Year with Zo Office
In January, we introduced Zo Office. Part workstation, part destination, Zo Office is designed for individuals to focus and thrive, Zo combines intelligent design with an adaptable, all-in-one structure. Whether in open-plan hubs or private offices, Zo Office balances cost, function, and style. With fixed- height or height-adjustable workstations, flexible storage options, and finishes that elevate the workspace, Zo is built to adapt and grow alongside your needs. It’s as dynamic and adaptable as the people who use it.
🏆 Edison Workbench: NeoCon Showstopper
Our Edison Workbench didn’t just show up at NeoCon—it won four awards, including the coveted Business Impact award for its ability to enhance business operations and environments with its scalable design. Celebrated for its modular adaptability, Edison makes the most of office space with dual and single-sided setups that reconfigure effortlessly so businesses can plan for whatever the future brings while delivering contemporary style at a great price point. Adjustable height? Check. Convenient power access? Double check. Accessories for every need? Absolutely. It’s a win-win for facility managers, business owners, and anyone who needs a workspace as flexible as their team. If it had arms, it’d be carrying that award through the office right now.
🏭 Bigger Factory = Bigger Ideas
This year, we made space—literally—for even bigger ideas. Our factory expansion not only added square footage but also reimagined how we use that space. With new tooling and process improvements, we’re working smarter, faster, and with less waste. We’ve planned every inch of this expansion to meet customer needs, from reducing lead times to streamlining assembly. Where we work matters—and our factory reflects the same care and innovation we bring to every product.
🛋️ A Sofa and So Much More
We’re not afraid of firsts, and this year, we launched the Allé collection, including our first sofa—and wow, did it deliver. With cushy comfort, oversized casters, and a lightweight frame that wants to move, it’s the sofa that makes work feel just a little more like home. We also added a suite of mobile worktools, with a Planter Wall, Meet-Up Table, and Monitor Wall. Whether you’re building collaborative zones, quiet recharge spaces, or flexible floorplans that evolve with the moment, Allé delivers the tools you need to think beyond boundaries. Its scalable, functional design works for individuals, teams, and entire companies—because work should be fun and functional.
🌐 Website Refresh (Because Everyone Deserves a Glow-Up)
This year, we gave our website the upgrade it deserved—a little faster, a little smarter, and packed with more inspiration and helpful tools. Now it’s easier than ever to find what you need, from product details to planning resources, and to explore our new gallery filled with hundreds of images showcasing fresh designs, finishes, and ideas. Whether you’re a designer, dealer, or someone hunting for inspiration, our updated site helps you get there quicker—and with a lot less clicking around.
🚀 Showrooms Got a 2024 Update
Fresh products, updated finishes, and new layouts—our Chicago and Seattle showrooms got a refresh. If you can’t visit our Chicago or Seattle locations, explore Allé, Zo Office, and Edison Workbench from the comfort of your screen. It’s like stepping into a winter wonderland of great design... minus the frostbite.
That’s a Wrap
This year was full of big launches, big wins, and even bigger ideas—and we’re just getting started. As we wrap up 2024, we’re so grateful for the creativity, innovation, and partnerships that keep us moving forward.
From our Watson family to yours, here’s to a joyful holiday season and an even brighter 2025.
Cheers to a year well-worked.